Perhaps unsurprisingly, the demand for change isn’t just being championed by Wānaka businesses. According to Carly, many businesses are finding the demand is coming from the Wānaka community.
“Customers and clients are becoming much more aware of their impact on the environment and want to connect with like-minded businesses who see the need for change as well.”
Carly sees this as an incredible benefit; the chance for businesses to connect more intimately with their clients and communities, by rallying around shared causes and values. At the end of the day, relationships strengthen and the business-customer relationship transcends the transactional, to one with collaboration at heart. Having been in the industry for 20 years, this is one of the very real indicators to Carly that achieving that 2°C target just might be possible.
Up next for WAO is nationwide connectivity. They’re aware of what’s going on in Auckland, Wellington, Nelson and little pockets across New Zealand. With more of a national, climate-focused summit program, Carly believes they can bridge the gaps to pull everyone together and drive change not just in the Lake Wānaka or Queenstown district but as a nation. Through these efforts, our 2030 target may well be in sight.
Carly’s story is yet another example of the unique individuals at the heart of Wānaka, driving our efforts towards regeneration and destination management. By understanding our place in the world, our communities and our roles within them, a sense of Kaitiakitanga and the duty of care we all have to the world around us can become second nature. Through these principles, as shown by Carly, it’s possible to inspire widespread change; the kind that grows and spreads throughout tight-knit communities, shaping a consciousness of care and a climate of collaboration towards a common goal.